In The Know’s favorites from Allure’s Best of Beauty Awards

Our team is dedicated to finding and telling you more about the products and deals we love. If you love them too and decide to purchase through the links below, we may receive a commission. Pricing and availability are subject to change. 

If you’re not up-to-date with the latest in beauty, we’re here to tell you that the Allure Best of Beauty 2020 winners have been announced. As you can imagine, we In The Know shopping editors have tried our hand at a plethora of products and there are a few favorites that overlap with the editors’ picks at Allure.

One cool thing about the Allure Best of Beauty 2020 winners is how diverse the selections are this year. With initiatives like Uoma Beauty founder Sharon Chuter’s Pull Up or Shut Up campaign and the 15 percent pledge, the beauty industry has been forced to open its doors to diversity. The winners this year included popular products from Black-owned brands like Uoma Beauty’s Say What?! Foundation, Golde’s Papaya Bright Instant Exfoliating Superfood Face Mask, KNC Beauty’s Star Eye Mask and the iconic Baby Tress Edge Styler.

Also, despite their mega influence, even celebrity brands earned their spot in the lineup of winners from the Allure Best of Beauty 2020 awards. Taraji P. Henson’s TPH Master Cleanse (which I’ve tried and swear by the entire scalp line) won for scalp treatment while the Victoria Beckham Beauty Smoky Eye Brick earned its flowers for Makeup Splurge. Not to mention, Tracee Ellis Ross’ Pattern Beauty Hair Pick is a winner under Best Tools.

Among all of the Allure Best of Beauty 2020 winners, here are a few that our In The Know shopping editors can definitely agree with.

Shop: Carbon Theory Charcoal & Tea Tree Oil Break-Out Control Facial Cleansing Bar, $9.99

Credit: Ulta

Shop: Briogeo Be Gentle, Be Kind Avocado + Kiwi Mega Moisture Superfood Hair Mask, $36

Credit: Dermstore

“Me and my sister love the carbon theory bar, we legit use it every single day. And same with the Briogeo Superfood Mask, it is so good.”

— Laura Galvin, Commerce Editor

If you want our full thoughts, read our ITK story here.

Shop: Carol’s Daughter Wash Day Delight Water-to-Foam Shampoo, $12.99

Credit: Ulta

“I love a good thorough cleanse that doesn’t strip the hair, and this Carol’s Daughter Wash Day Delight shampoo makes wash day quick and easy. Using micellar water to break down dirt, this water-to-foam shampoo takes little to no effort to remove build-up.”

— Ari Bines, Commerce Editor

Shop: MAC Fluidline, $19

Credit: Nordstrom

“I’ve literally used MAC’s Pro Longwear Fluidline liquid eye liner ($19) since the 7th grade, and I will never use anything else. If you want a liner that stays put all day, this is your best bet. And don’t be afraid to use a liquid liner like this — it’s easier than you think to apply with an angled brush. 

— Madison Alcedo, Senior Home Commerce Editor

“A few years ago, I tried using a gel liner and I can honestly say that it’s my favorite way of application when it comes to eyeliner. MAC’s liquidline in ‘Blacktrack’ is black enough to make a pop but not so black that it looks weird if it’s all you opt to wear.”

— Jamé Jackson, Senior Beauty Commerce Editor

Shop: Covergirl Easy Breezy Brow Setting Gel, $8.45

Credit: Amazon

“Covergirl’s Easy Brow in clear won for Best Clear Brow Gel. I’ve personally made a TikTok surrounding this product — that’s how much I believe in its magic. In seconds, I’ve gone from no brows to full brows using this in the gray shade and I’ve re-upped about three times ever since discovering this gel.”

— Ari Bines, Commerce Editor

Shop: Dove Beauty Moisture Locking Leave-In Conditioner, $6.99

Credit: Target

“As someone with textured 4C hair, I have to say this is one of my favorite leave-in conditioners that almost no one in my own curly-headed sphere of friends don’t know about. I’m on my second bottle of this thing, and seeing as it’s only $7, it doesn’t break the bank.”

— Ari Bines, Commerce Editor

If you want our full thoughts, read our review of the entire Dove Amplified Textures line here.

Shop: Juvia’s Place The Warrior III Eyeshadow Palette, $20

Credit: Ulta

“One of my favorite things about Juvia’s Place is the pigmentation for their colors. Many brown and Black girls can attest that just because an eyeshadow looks pigmented in the pan, it doesn’t mean it’ll show up on darker skin. I never have to worry about Juvia’s Place not showing up — and these colors are poppin’!”

— Jamé Jackson, Senior Beauty Commerce Editor

Shop: Head & Shoulders Instant Soothe Scalp Elixir, $16

Credit: Amazon

“Let’s be honest: Most cosmetics brands that tout the ‘formulated for all hair types’ claim are lying or are at least not telling the whole truth. However, this Head & Shoulders’ leave-in scalp treatment has proven to both walk the walk and talk the talk, meeting this challenge with ease. As someone with a 4B hair type/texture and an easily irritated scalp, this product has helped alleviate any minor itchiness that may arise closer to my weekly wash day. Currently on my third bottle, it’s safe to say I’m a fan.”

— Moriba Cummings, Commerce Editor

Shop: Bread Beauty Hair Oil Everyday Gloss, $24

Credit: Sephora

“Winner for Best Hair Oil, I’m kind of a stan for this newbie brand Bread Beauty’s Everyday Gloss. It’s gentle, it easily distributes onto curls and kinks offering it shine and moisture to the hair. You can even use it as a pre-wash treatment or on your body, making this oil multi-use AF.”

— Ari Bines, Commerce Editor

If you want our full thoughts, you can read our ITK review on Bread Beauty here.

Shop: Ouai Scalp & Body Scrub, $38

Credit: Ulta

“Having soft skin is an obsession of mine and this product from Ouai does a fine job of ensuring this is achieved with one easy step. While the product is formulated for use on both the scalp and body, I prefer to use it exclusively for the latter as the scent, while pleasant (think of a bougie spa), can possibly irritate a sensitive scalp. The texture of the Ouai Scalp & Body Scrub is reminiscent of a pasty sugar concoction so it glides on perfectly on the skin and washes off to reveal glowing, gently exfoliated skin. Apply it right after you wash off your body wash, wait a few seconds, rinse it all off and you won’t be disappointed.”

— Moriba Cummings, Commerce Editor

Shop: Thayers Alcohol-Free Rose Petal Witch Hazel Facial Toner With Aloe Vera Formula, $10.95

Credit: Amazon

“The Thayers facial toner is gentle enough to tone even the most sensitive of skin (like mine). It prevents inflammation, acne breakouts and redness. Oh, and the rose petal fragrance smells like heaven.”

— Jamé Jackson, Senior Beauty Commerce Editor

“To help combat severe maskne I’ve had from mask-wearing, I read that using toner each time you take your mask off helps cut back on the bacteria on your face from mask wear. I’ve been using Thayers Rose Petal Facial Toner ($10.95) religiously for the past few months.”

— Madison Alcedo, Senior Home Commerce Editor

Shop: Mighty Patch Original – Hydrocolloid Acne Pimple Patch Spot Treatment, $12.50

Credit: Amazon

“To also help remedy the maskne even more, I’ve gone through several packs of Hero Cosmetics’ Mighty Patch pimple patches because they are the only patches that have made a difference for me (and I’ve tried lots of pimple patch brands).”

— Madison Alcedo, Senior Home Commerce Editor

If you want to know our full thoughts, checkout ITK’s coverage on the Mighty Patch here.

If you liked this story, you may also enjoy our favorite beauty products from In The Know Beauty on TikTok.

More from In The Know:

Makeup artist’s over-the-top eye looks are gorgeous

This Black-owned wellness brand makes amazing latte powders for glowing skin

This hand sanitizer with a 34,000-person waitlist is finally back in stock

Ulta finally brought this super popular acne bar soap to the U.S.

The post In The Know’s favorites from Allure’s Best of Beauty Awards appeared first on In The Know.

Source: Read Full Article